Marketing yur art
An insiders manual to merchandising your art
some of our categories are
Section One: Introduction to Marketing
a) Ever changing your Focus
From Devising to MarketingMaking the transitionComparingYou can do itMarketing Myths I have no timeMarketing makes not fitA specialized skill

b) Marketing research
Analyzing your current situationAm I available for marketingWhat do I have to OfferWhat do another artists haveConducting researchThe six marketsDeciding which oneCreating an InventoryLong term planningOne year-Five Year

Section two: Professionalism
a) Presentation
Your art as a businessGiving your business a nameDesigning a logoFramingYour PortfolioOriginal artworkReproductionsThe carrying caseExhibit promotional materials

b) Keep Materials ..... written
Artist StatementsGetting startedParagraph outlinesStatements vs. proposalsCurriculum vitae/resumethe differenceCategoriesCover Letter

Section Three:: Applying for grants

ResearchApplying for grantsGeneral AdviceThe basic PackageFollow throughFunding Organizations

Section four: Exhibiting & Merchandising in galleries
a) Venues...exhibitions / selling

CommercialDefinition and benefitsRequirementsThe approachNon CommercialDefinition and BenefitsRequirementsThe approachDoing your own showProduction costsMarket valueMediaMeans of distributionThe evaluation formulaexample # 1Example # 2

Pricing and so more more